How Real Estate Photography Demonstrates Properties
Real estate photography is one of the specialized disciplines within the photography business which demands unique skills, and for which people need to be properly trained. There is a greater need for these skills than there has ever been before, as properties are not just advertised with local agents and in printed newspapers. There are many online real estate websites which carry detailed color photographs of many properties in a given area, and because the slide shows can contain an infinite number of photographs a lot more detail can be shown.
There are several skills needed to produce good real estate photographs. Some of the most important pictures will be taken outdoors, and these will have a comprehensive view of one side of the property. Modern cameras can be highly forgiving of light conditions, and the pictures can also be changed substantially using computer software. Nevertheless, taking photographs in the right conditions and at the right angle to the sun can produce the best results. If there are flaws in the decoration of the property, these can often be omitted from the main shots, although they will need to be included in the description or on any detailed photographs.
Indoor photographs are needed more than ever now, as websites which showcase properties are often featuring slide shows with multiple pictures of the interior. These can be made to show just about anything in terms of how the room actually feels to be in, as a picture taken with poor artificial light will look completely different from one taken in daylight. Spacial elements of the room can also be demonstrated completely differently depending on angle. As ever, it is important not to use these attributes deceptively, as it will only anger people when they view the property.
The formal training which is needed for real estate photography will usually be given by those employing the photographer, although it will be expected that they have a degree of experience with photography and the ability to use a high resolution camera. The new photographer will be shown how to take external photographs in such a way that all of the necessary detail is presented, and to use angles to best effect. The external photographs are often taken without any real attempt to cover up flaws in the external decoration, as this would be futile in the long run.
If you are wanting to learn the skills of the real estate photographer, there are many steps you can take. If you can afford it, it will be a good idea to get the type of high end camera which is used to take this type of photograph, although this is not necessary. The most important step is to find a course which can tell you what you need to know, one which is dedicated to real estate. As you can't really go outside and take photographs of houses in which people are actually living, it is difficult to get direct practice. You can certainly practice taking photographs of your own home in different light conditions.
Real estate photography is like most other disciplines in the sense that employers are wanting to see ability to do the job. If you have a portfolio which you can demonstrate, even if it only consists of your own property and those of a few friends and family members, you will still be able to stand out from the other candidates all wanting the same job. If you have experience of taking vacation shots in the open air, you will have the fundamental skills needed for real estate photography.Author: Marc Knox
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